The Journal · Selling

    The five D's of owner exits

    Most businesses don't sell on a schedule the owner picked. They sell because of one of five things, and all of them start with D.

    Omnira Partners · · 3 min read

    Most exits aren't planned. Ask a broker why a trades business hit the market and the answer is usually one of five words: death, disability, divorce, distress or disagreement. None of them wait for a good year, and none of them give the owner much time to get ready.

    So the useful move is to get ready before any of them shows up. If you own the business, plan the exit before one of the five plans it for you. If you're buying, these are the sellers who need a buyer who can actually close.

    Death

    The owner dies and the family owns a business none of them run. They didn't choose to be sellers, and they usually can't wait for the right buyer. The business sells fast, and rarely for what it was worth the year before.

    A lot of what made it worth more lived in the owner's head. The family can't hand a buyer what nobody wrote down.

    Disability

    An injury or a diagnosis takes the owner off the truck and out of the office. The business runs on habit for a while. Then it doesn't.

    The fix here is the same thing that raises the price of any business: one that runs without you. A dispatcher who books the jobs, a lead tech who runs the day, customers who call the company and not your cell. We cover that in what your business is actually worth.

    Divorce

    Half the business belongs to someone who wants cash, not a share of a plumbing company. The owner who wants to keep running it often can't pay out that half from savings. A sale is often the only clean way to split it.

    Distress

    It might be a slow year, a bad hire or a lost account. The owner decides to sell to get out from under it. Buyers can hear that in the first call, and they price it.

    Of the five, this is the one an owner sees coming. An owner who starts getting ready before the slow year gets to sell from a better spot.

    Disagreement

    This is the one that gets missed. There are two partners, and one of them wants out. The one who stays can't afford to buy out the one who goes, so both of them sell, usually to whoever's ready that quarter.

    If you own a business with a partner and you don't have a buy-sell agreement, this one is yours. It's a lot easier to agree on the terms of a buyout while you still like each other.

    If you're the one selling

    Being ready doesn't mean listing the business. It means books a buyer can read without you in the room, a spread of customers, a team that runs the day, and trucks that aren't due. Those are the same things that come up in diligence, and every one of them is visible a year out. The list is in what kills a deal in diligence.

    An owner who does that work a year before a D arrives sells a ready business. An owner who doesn't sells whatever is there that week.

    If you're the one buying

    A family that inherited a company, or a partner who needs out, doesn't have time for a buyer who's still figuring out the loan. They need someone who can close.

    Being that buyer means doing the work before the call comes. Know what you can pay, how you'll pay it, and what you'll check. Then when a seller calls, you can move in weeks.

    Both sides of the call

    We work both sides of that call. For a buyer, that means being able to close in weeks. For a seller, it means being ready a year before the D arrives.

    Your next step

    Whichever side you're on, the free Walkthrough is where we start.